{"id":2270,"date":"2022-09-27T16:43:19","date_gmt":"2022-09-27T08:43:19","guid":{"rendered":"https:\/\/tedsnote.com\/?p=2270"},"modified":"2023-09-14T15:02:56","modified_gmt":"2023-09-14T07:02:56","slug":"facebookads-5-essentials","status":"publish","type":"post","link":"https:\/\/tedsnote.com\/jp\/facebookads-5-essentials\/","title":{"rendered":"\u30d5\u30a7\u30a4\u30b9\u30d6\u30c3\u30af\u3067\u5e83\u544a\u904b\u7528\u65b9\u6cd5\u30b7\u30ea\u30fc\u30ba\n\u521d\u5fc3\u8005\u304c\u77e5\u3063\u3066\u304a\u304d\u305f\u3044\u4e94\u3064\u306e\u30dd\u30a4\u30f3\u30c8\u3001\u304a\u91d1\u4f7f\u3044\u306b\u7121\u99c4\u306b\u306a\u3089\u306a\u3044\u3088\u3046\u3001\u5ba3\u4f1d\u52b9\u679c\u304c\u51fa\u305b\u308b\u30b3\u30c4"},"content":{"rendered":"<p>\u81c9\u66f8\u5ee3\u544a\u662f\u53f0\u7063\u6700\u666e\u904d\u4e14\u6700\u591a\u65b0\u624b\u5165\u9580\u5c31\u958b\u59cb\u6295\u653e\u7684\u5ee3\u544a\u5e73\u53f0\uff0c<br>\u4eca\u5929\u4e0d\u85cf\u79c1\u76e4\u9ede\u4e86\u5e7e\u500b\u65b0\u624b\u6700\u9700\u8981\u6ce8\u610f\u7684\u7684\u6295\u653e\u7d30\u7bc0\uff0c<br>\u8b93\u4f60\u80fd\u66f4\u6709\u6548\u628a\u63e1\u5230\u6bcf\u7b46\u5ee3\u544a\u8cbb\uff0c\u4e26\u4e14\u628a\u6210\u6548\u8d8a\u6295\u8d8a\u597d\u3002<\/p>\n\n\n\n<p>\u6211\u5011\u9019\u6b21\u7d71\u6574\u4e86\u4e00\u4e9b\u5e38\u898b\u7684\u5ee3\u544a\u7591\u554f\uff0c\u7528\u6211\u5011\u7684\u7d93\u9a57\u544a\u8a34\u4f60\uff0c\u767c\u751f\u72c0\u6cc1\u6642\u8a72\u5982\u4f55\u5224\u8b80\u3002<\/p>\n\n\n\n<h2 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id=\"\u4ee5\u4e92\u52d5\u70ba\u76ee\u6a19\">\u4ee5\u4e92\u52d5\u70ba\u76ee\u6a19<\/h3>\n\n\n\n<p>\u4ee5\u4e92\u52d5\u70ba\u76ee\u6a19\uff0c\u6703<strong>\u5e36\u4f86\u8f03\u6703\u5c0d\u8cbc\u6587\u6309\u8b9a\u3001\u5206\u4eab\u3001\u7559\u8a00\u7684\u7fa4\u9ad4<\/strong>\u3002<br>\u9019\u7a2e\u5ee3\u544a\u76ee\u6a19\u4e5f\u662f\u76f8\u5c0d\u4fbf\u5b9c\u7684\uff0c\u7576\u4f60\u662f\u5e0c\u671b\u4f60\u7684\u7c89\u5c08\u80fd\u5920\u589e\u52a0\u7c89\u7d72\uff0c\u6216\u662f\u8cbc\u6587\u6709\u66f4\u591a\u6309\u8b9a\u3001\u7559\u8a00\u3002<br>\u5c31\u53ef\u4ee5\u4ee5\u9019\u7a2e\u985e\u578b\u4f86\u6295\u653e\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"\u4ee5\u6f5b\u5728\u9867\u5ba2\u70ba\u76ee\u6a19\">\u4ee5\u6f5b\u5728\u9867\u5ba2\u70ba\u76ee\u6a19<\/h3>\n\n\n\n<p>\u9019\u7a2e\u901a\u5e38\u662f\u985e\u578b\u65bc\u6211\u5011\u516c\u53f8\u9019\u7a2e\u670d\u52d9\u578b\u6216\u662f\u52df\u8cc7\u554f\u5238\u3001\u8490\u96c6\u540d\u55ae\u7684\u4f5c\u7528\u3002<br>\u81c9\u66f8\u6703\u5e6b\u4f60<strong>\u89f8\u53ca\u8f03\u6709\u53ef\u80fd\u586b\u5beb\u8868\u55ae\u3001\u7559\u4e0b\u806f\u7d61\u8cc7\u8a0a\u3001\u6709\u76f8\u95dc\u9700\u6c42\u7684\u5ba2\u6236<\/strong>\u3002<\/p>\n\n\n\n<p>\u4e5f\u53ef\u4ee5\u7406\u89e3\u70ba\u540d\u55ae\u8490\u96c6\u578b\u7684\u8f49\u63db\u5ee3\u544a\u5594\uff0c\u50f9\u683c\u4e5f\u662f\u63a5\u8fd1\u8f49\u63db\u5ee3\u544a\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"\u4ee5\u61c9\u7528\u7a0b\u5f0f\u63a8\u5ee3\u8207\u92b7\u552e\u696d\u7e3e\">\u4ee5\u61c9\u7528\u7a0b\u5f0f\u63a8\u5ee3\u8207\u92b7\u552e\u696d\u7e3e<\/h3>\n\n\n\n<p>\u9019\u500b\u5c31\u662f\u4ee5\u5f80\u7684\u8f49\u63db\u5ee3\u544a\uff0c<strong>CPC\u3001CPM\u4e00\u822c\u90fd\u662f\u8f03\u9ad8\u7684<\/strong>\u3002<br>\u81c9\u66f8\u6703\u5e6b\u4f60\u89f8\u53ca\u6700\u6709\u53ef\u80fd\u8cfc\u8cb7\u6216\u4e0b\u8f09APP\u7684\u7528\u6236\u3002<br><strong>\u4e5f\u662f\u5927\u591a\u96fb\u5546\u6295\u653e\u8005\u4e3b\u8981\u7684\u5ee3\u544a\u6295\u653e\u76ee\u6a19\u3002<\/strong><\/p>\n\n\n\n<p><strong>\u5c0f\u7d50:<br>\u7576\u4f60\u662f\u8f03\u5c0f\u578b\u9810\u7b97\u7684\u6295\u653e\u8005\u6642\uff0c\u53c8\u6709\u8f49\u55ae\u7684\u9700\u6c42\uff0c\u53ef\u4ee5\u4ee5\u5927\u90e8\u4efd\u7684\u9810\u7b97\u5c31\u653e\u5728\u9019\u908a\uff0c<br>\u9700\u8981\u8003\u91cf\u8207\u512a\u5316\u7684\u5c31\u4e0d\u6703\u662f\u5ee3\u544a\u6d3b\u52d5\u985e\u578b\uff0c\u800c\u662f\u7d20\u6750\u3001\u53d7\u773e\u3001\u7db2\u7ad9\u3001\u7522\u54c1\u4e86\u3002<br>\u800c\u7576\u4f60\u6709\u8f03\u70ba\u5145\u6c9b\u7684\u9810\u7b97\uff0c\u5c31\u53ef\u4ee5\u53bb\u8003\u91cf\u8207\u642d\u914d\u7d44\u5408\u4f60\u7684\u9810\u7b97\u5206\u914d\uff0c\u6211\u5011\u6703\u5efa\u8b70\u65e5\u9810\u7b97\u8d85\u904e2000~3000TWD\u7684\u518d\u8003\u616e\u5176\u4ed6\u5ee3\u544a\u6d3b\u52d5\u4f86\u642d\u914d\u3002<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-\u6839\u64da\u6578\u64da-\u512a\u5316\u5c0d\u7684\u6a19\u7684\">4.\u6839\u64da\u6578\u64da\uff0c\u512a\u5316\u5c0d\u7684\u6a19\u7684<\/h2>\n\n\n\n<p>\u7121\u8ad6\u4f60\u662f\u5c0f\u4e2d\u5927\u7684\u54c1\u724c\uff0c\u57fa\u672c\u4e0a\u90fd\u662f\u6709\u9810\u7b97\u8207\u6642\u9593\u9650\u5236\u7684\uff0c\u4e0d\u53ef\u80fd\u54c1\u724c\u6301\u7e8c\u8667\u640d\uff0c\u4f46\u662f\u537b\u6c92\u6709\u534a\u9ede\u95dc\u4fc2\u3002<\/p>\n\n\n\n<p>\u56e0\u6b64\u5728\u5c0d\u7684\u6642\u9593\u512a\u5316\u5c0d\u7684\u6a19\u7684\u5c31\u975e\u5e38\u91cd\u8981\u3002<br>\u4f8b\u5982:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>CPC\u592a\u8cb4\uff0c\u7d20\u6750\u4e0d\u5438\u5f15\u4eba\u3001\u53d7\u773e\u4e0d\u5c0d\u6216\u662f\u592a\u7a84<\/li>\n\n\n\n<li>CTR\u592a\u4f4e\uff0c\u7d20\u6750\u4e0d\u5438\u5f15\u4eba<\/li>\n\n\n\n<li>\u8f49\u63db\u7387\u592a\u4f4e\uff0c\u9801\u9762\u4e0d\u5438\u5f15\u4eba\u3001\u552e\u50f9\u592a\u9ad8\u6602<\/li>\n\n\n\n<li>\u8cfc\u7269\u8eca\u591a\u4f46\u662f\u6c92\u4eba\u8cfc\u8cb7\uff0c\u904b\u8cbb\u592a\u8cb4\u3001\u514d\u904b\u9580\u6abb\u592a\u9ad8\u3001\u7d50\u5e33\u6d41\u7a0b\u4e0d\u4f73<\/li>\n<\/ul>\n\n\n\n<div style=\"height:200px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u6587\u7ae0\u5230\u9019\u908a\u7d50\u675f\u56c9\uff0c\u5e0c\u671b\u9019\u7bc7\u81c9\u66f8\u5ee3\u544a\u7684\u6559\u5b78\u6709\u5e6b\u52a9\u5230\u4f60!<\/p>\n\n\n\n<p><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><em><strong>\u67e5\u770b\u66f4\u591a\u7cfb\u5217\u8cbc\u6587\u8acb\u4f86\u9019\u908a:<\/strong><\/em><\/p>\n<cite><a href=\"https:\/\/tedsnote.com\/jp\/category\/digital-marketing\/ads\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>\u5ee3\u544a\u6559\u5b78\u7cfb\u5217\u6587\u7ae0<\/strong><\/a><\/cite><\/blockquote>\n\n\n<style><\/style><style><\/style><style><\/style><style><\/style>\n<div class=\"wp-block-buttons alignfull is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-03627597 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/taplink.cc\/tedsnote\" target=\"_blank\" rel=\"noreferrer noopener\">\u8ffd\u8e64\u6211\u5011\u7684IG\u4ee5\u53ca\u66f4\u591a\u5e73\u53f0!\u5e63\u5708\u3001\u884c\u92b7\u77e5\u8b58\u4e0d\u6f0f\u770b!<\/a><\/div>\n<\/div>\n\n\n<style><\/style><style><\/style><style><\/style><style><\/style>\n\n<style><\/style><style><\/style>\n<pre class=\"wp-block-verse has-text-align-center\"><strong>Ted's Note\u6cf0\u5fb7\u6578\u4f4d\u79d1\u6280 \u5177\u5099\u8c50\u5bcc\u7684\u5ee3\u544a\u6295\u653e\u8207\u9867\u554f\u7d93\u9a57<\/strong>\uff0c\n\u65bc2022\u8a2d\u7acb\uff0c2023\u62d3\u9ede\u65e5\u672c\uff0c\u7368\u7279\u7684\u9867\u554f\u5f0f\u670d\u52d9\u80fd\u8fc5\u901f\u4e14\u6709\u6548\u7684\u89e3\u6c7a\u4f60\u7684\u92b7\u552e\u75db\u9ede\uff0c\n\u5728\u5ee3\u544a\u8cbb\u7528\u9ad8\u6f32\u7684\u6642\u4ee3\uff0c\n\u63d0\u4f9b\u60a8\u6700\u80fd\u6709\u6548\u63d0\u5347\u5546\u5bb6\u5229\u6f64\u7684\u884c\u92b7\u89e3\u6c7a\u65b9\u6848\u3002\n\n\u670d\u52d9\u9805\u76ee:\u884c\u92b7\u9867\u554f\uff5c\u5ee3\u544a\u4ee3\u64cd\uff5c\u793e\u7fa4\u884c\u92b7\uff5c\u884c\u92b7\u6559\u5b78\uff5c\u7db2\u7ad9\u8a2d\u8a08\uff5c\u4ea4\u6613\u6240\u9867\u554f\n\n<div class=\"wp-block-buttons is-content-justification-center\"><\/div><\/pre>\n\n\n<style>.gspb_button-id-gsbp-d69b0593-4cf9{display:flex;justify-content:flex-start;}.gspb_button-id-gsbp-d69b0593-4cf9 .gspb-buttonbox-text{display:flex;flex-direction:column;}.gspb_button-id-gsbp-d69b0593-4cf9 > .gspb-buttonbox{display:var(--display,inline-flex);text-align:center;font-family:var(--buttonFontFamily,var(--fontFamily));font-size:var(--buttonFontSize);font-weight:var(--buttonFontWeight);font-style:var(--buttonFontStyle);line-height:var(--buttonLineHeight);letter-spacing:var(--buttonLetterSpacing);text-transform:var(--buttonTextTransform);-webkit-text-decoration:var(--buttonTextDecoration);text-decoration:var(--buttonTextDecoration);color:var(--buttonTextInitialColor);border:var(--button-border);background-color:var(--theme-button-background-initial-color);min-height:var(--buttonMinHeight);appearance:none;user-select:none;border-radius:var(--buttonBorderRadius,3px);--has-link-decoration:var(--false);padding:var(--button-padding);align-items:center;justify-content:center;position:relative;z-index:0;cursor:pointer;box-sizing:border-box}.gspb_button-id-gsbp-d69b0593-4cf9 > .gspb-buttonbox:hover{border-color:var(--button-border-hover-color);color:var(--buttonTextHoverColor);background-color:var(--buttonHoverColor);}.gspb_button-id-gsbp-d69b0593-4cf9{justify-content:center;}.gspb_button-id-gsbp-d69b0593-4cf9 > .gspb-buttonbox:hover{background-color:#1e6fe0 !important;}.gspb_button-id-gsbp-d69b0593-4cf9 > .gspb-buttonbox{border-top-left-radius:3px;border-top-right-radius:3px;border-bottom-right-radius:3px;border-bottom-left-radius:3px;}.gspb_button-id-gsbp-d69b0593-4cf9 > .gspb-buttonbox > .gspb_backgroundOverlay{border-top-left-radius:3px;border-top-right-radius:3px;border-bottom-right-radius:3px;border-bottom-left-radius:3px;}<\/style>\n<div class=\"wp-block-greenshift-blocks-button gspb_button_wrapper gspb_button-id-gsbp-d69b0593-4cf9\" id=\"gspb_button-id-gsbp-d69b0593-4cf9\"><a class=\"gspb-buttonbox\" href=\"https:\/\/lin.ee\/At7NqaV\" target=\"_blank\" rel=\"noopener\"><span class=\"gspb-buttonbox-textwrap\"><span class=\"gspb-buttonbox-text\"><span class=\"gspb-buttonbox-title\">\u9810\u7d04\u8aee\u8a62<\/span><\/span><\/span><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>\u81c9\u66f8\u5ee3\u544a\u662f\u53f0\u7063\u6700\u666e\u904d\u4e14\u6700\u591a\u65b0\u624b\u5165\u9580\u5c31\u958b\u59cb\u6295\u653e\u7684\u5ee3\u544a\u5e73\u53f0\uff0c\u4eca\u5929\u4e0d\u85cf\u79c1\u76e4\u9ede\u4e86\u5e7e\u500b\u65b0\u624b\u6700\u9700\u8981\u6ce8\u610f\u7684\u7684\u6295\u653e\u7d30\u7bc0\uff0c\u8b93\u4f60\u80fd\u66f4\u6709\u6548\u628a\u63e1\u5230\u6bcf\u7b46\u5ee3\u544a\u8cbb\uff0c\u4e26\u4e14\u628a\u6210\u6548\u8d8a\u6295\u8d8a\u597d\u3002 \u6211\u5011\u9019\u6b21\u7d71\u6574\u4e86\u4e00\u4e9b\u5e38\u898b\u7684\u5ee3\u544a\u7591\u554f\uff0c\u7528\u6211\u5011\u7684\u7d93\u9a57\u544a\u8a34\u4f60\uff0c\u767c\u751f\u72c0\u6cc1\u6642 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2277,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","_wp_convertkit_post_meta":{"form":"5601199","landing_page":"","tag":"0","restrict_content":""},"footnotes":""},"categories":[15,28],"tags":[72,73,52],"class_list":["post-2270","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-ads","tag-facebook","tag-facebookads","tag-52"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/posts\/2270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/comments?post=2270"}],"version-history":[{"count":0,"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/posts\/2270\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/media\/2277"}],"wp:attachment":[{"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/media?parent=2270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/categories?post=2270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tedsnote.com\/jp\/wp-json\/wp\/v2\/tags?post=2270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}